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How to create custom channels in Google Analytics 4

November 1, 2023
1 min read

To create a custom channel in Google Analytics 4 you only need to follow these steps.

Create a customized traffic channel

Go to the administrator tab

Display “Data display” under “Property Settings

Click on “Channel groups”

Click on the “Create new channel group” button

Add a name and description to the new group

Click on the button “Add a new channel”

Assign a name to the channel and add the desired conditions

Add one or more conditions according to the desired criteria

Save the new channel

Save the new custom channel group

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